Indian guys hypocrisy in appearance of a person

In this particular scene, Vadivelu comes to ponnu paakuran Meena solely for her beauty - after rejecting Cleopatra and Jhansi Rani of course. He seeks out the most beautiful looking lady in the kingdom but gets all hurt when she criticized his physical looks. Then, Muthu has to recite the dialogue below on how not to judge men by their physical looks. The amount of hypocrisy is too fucking high in this scene. It is okay for men to judge women solely on their physical looks, but women had to put up with 'sudukadhu le irunthu soodu thanggamel elunthu vanthe' guys (as what Meena has aptly described) by looking at their hearts. As usual, the society doesn't see any wrong in a guy openly seeking for beautiful girls but chastises women who do so.....nalla iruku ungge logic.